HYLA

THE CHALLENGE

HYLA wanted to launch a high-end vacuum cleaner that could solve the problem of allergens in the air. A cleaner that would be simultaneously efficient and silent, and provide the end-user with additional features in order to increase the user experience and distinguish Hyla from the competition.

THE SOLUTION

ATech developed an intelligent motor control with a Radio Frequency (RF) remote control. The new electronic control system enabled Hyla’s vacuum cleaner to operate with maximum efficiency with only 850 W motor power with additional functions such as soft start, intelligent brush and safety & logic functions. The RF remote control enabled the end-user to switch the vacuum cleaner ON from a distance and let it function as an air cleaner. This additional feature gave the end-user a maximum user experience and increased the value of the vacuum cleaner.

OUR PARTNERSHIP

The combination of ATech’s innovative electronics solution and Hyla’s vacuum cleaner working principles resulted in a completely new product – a vacuum cleaner that not only cleans the room but also the air. Hyla has positioned itself as a room and air cleaner, thereby opening up a completely new niche market with Hyla in the premium position. The new electronic control enabled Hyla to add new functionalities to its vacuum cleaner, which placed Hyla as a high-end producer with increased sales and bigger margins.

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B/S/H

THE CHALLENGE

With the new niche market of wireless home appliances, B/S/H needed a partner that could develop and produce an operating control system for a new market segment: blenders. It was important for B/S/H to launch a product that would make it stand out from the competition.

THE SOLUTION

ATech developed the motor control, Li-ION battery management and safety functions, integrated them into the product, and thereby enabled the final consumer’s maximum user experience and satisfaction.

OUR PARTNERSHIP

This solution confirmed the dominance of B/S/H in the premium segment of the hand blenders market, reinforcing its leading position as a premium brand and premium home appliance producer.

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